Fuego Foundry Supplies · fuegofs.com · internal design review

One site.
Four directions.

Same content, same products, same contact details — four different visual directions for the new fuegofs.com. Click a card to open the full live site. Nothing here is public or indexed; the winning direction goes live on fuegofs.com.

Sand and heat direction — charcoal hero with monumental type over a firing curve
01 · Baseline

Sand & heat

Charcoal and silica-sand sections alternate; monumental nameplate type; the firing curve as the hero's horizon.

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Furnace interior direction — the whole page in warm darkness lit by furnace glow
02 · Variant

Furnace interior

The whole page lives inside the furnace — warm darkness, heat as the only light source, one paper moment at the quote.

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Photo-forward direction — molten pour photograph at full bleed under the headline
03 · Variant

Photo-forward

The molten pour at full screen, graded into the brand palette; imagery carries the atmosphere, type does the talking.

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Works ledger direction — light engineering-document page with ink type and an ember inspection stamp
04 · Variant

Works ledger

The page as an engineering document — drawing-sheet paper, ink nameplate, ember inspection stamp, the curve as FIG. 01.

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